Meet Jasmyne Adams, Wayward Kind’s new Digital Marketing Strategist
Wayward Kind has added another member to its team with the addition of Jasmyne Adams as Digital Marketing Strategist.
Jasmyne brings a wealth of knowledge from a small business perspective and knows what it takes to create successful campaigns and maximize resources. In her new role, Jasmyne will be leading digital strategy for special projects with a focus on recalibrating existing marketing campaigns so you see better results.
In-house Marketer Meets Agency Life
Jasmyne left Maryland to pursue her marketing career in sunny San Diego. Her previous marketing experience has been with in-house positions, making her new role at Wayward Kind a switch to the agency side.
“Working for an agency has been a goal of mine for a while,” said Jasmyne Adams. “I’m super excited to work with experienced marketers in the industry. Digital marketing is an ever-evolving art and I can’t wait to learn all I can from the Wayward Kind team!”
Prior to joining Wayward Kind, Jasmyne handled marketing and communications for a child care staffing and support services nonprofit in Maryland. She was responsible for accessing and developing marketing tools to improve business development and increase visibility for the organization within its local community.
Jasmyne has experience in small business marketing and has supported marketing strategies that include email campaigns, social media management, website updates, and marketing materials. Having worked in small business marketing, Jasmyne has served as a “one woman marketing department” on a number of occasions. This experience allows her empathize with small business owners who are responsible for doing everything for their company.
Jasmyne earned her bachelor’s degree in Business Management from Columbia Southern University in Alabama.
We know Jaz is a perfect fit for Wayward Kind. Here are a few of the things we already love about her.
Wayward Kind: What’s your favorite way to start the day?
Jasmyne: I start every single day with my favorite tea and music to get my mind pumped for the day. My recent obsessions are Jade Citrus Mint tea paired with my favorite radio show to discover new music: Soulection.
Wayward Kind: What’s something on your bucket list that you plan to tackle this year?
Jasmyne: This March marks the end of my first full year on the West Coast and I’m hoping to celebrate by participating in my first marathon! (Well, giant obstacle course relay – but that still counts.)
Wayward Kind: If your life was made into a movie, who would play you? Why?
Jasmyne: Okay full transparency, I would want to play myself. Can’t say I’m the best actress, but I’d definitely give it a shot to star in my own biopic! If that didn’t work out (which is a very strong possibility), definitely Marsai Martin from TV’s Blackish! She’s witty and sassy, which I LOVE.
Please help us welcome Jaz to the team!