Founder + Principal Strategist
Go-to resources: Content Marketing Institute, Mary Meeker’s Internet Trends Report, Kissmetrics, Moz Blog, New York Times
Queued up: The Skimm, James Clear, The Adaway Group, Every Level Leads
Weekend vibes: Running, hiking, riding motorcycles with my husband Jeff, and exploring the great outdoors with my daughters, Olympia and Helena
Queued up: LinkedIn/Facebook/Instagram and TED Talks
Weekend vibes: When I’m not working, I love to spend time with my family. My husband and I love walking our two furbabies, Diesel and Rudi, in Balboa Park and visiting different Farmer’s Markets in San Diego. I am very into astrology and as a Cancer love to invest time and energy into my home. My hobbies include home decorating/interior design and even create front door wreaths in my spare time.
Queued up: I always keep Twitter and Reddit queued up to keep up to date with all current events! The ``/marketing`` Reddit has a wealth of info for marketers of all varieties. My favorite podcasts to listen to for marketing inspiration include The Small Business Big Marketing podcast, as well as The Under the Influence podcast. YouTube is also a great tool to grab some quick and easy marketing tips - one of my favorites is Neil Patel’s channel as well as blog.
Weekend vibes: I spend my weekends working on my vintage upcycled clothing business, DJing for friends, and attending any open mics & concerts I can find! Also, hanging out with my pup - Mysta!
Certifications: Certificate of Mastery in Digital Behavior Change
Queued up: LinkedIn, and Reddit’s Copywriting and Digital Marketing forums. My favorite podcasts are the SEO podcast, The C Method, and Masters of Scale/How I Built This (I love listening to the stories behind businesses!).
Weekend vibes: On the weekends, you can usually find me at an art reception at one of our city’s local galleries or breweries (usually near one of my pieces). I love carving linocuts, writing poetry, and cooking plant-based meals. My husband and I also enjoy hiking together and building our cat, Benjy, cardboard box forts to play in.
Certifications: Google Analytics, Google Ads Search
Queued up: LinkedIn is always queued up for me!
Weekend Vibes: Riding my bike by the bay, spinning classes, traveling with my husband Brandon, and exploring the best happy hours and restaurants in town.
Certifications: Google Analytics, Google ADwords, Yoast SEO
Queued up: Audiobooks on Audible, The Daily podcast by the NY Times, NBA podcasts, Radio Wonderland, hour-long mixes on Soundcloud, Flume’s most recent works on Spotify.
Weekend vibes: Eating at authentic, hole-in-the-wall restaurants. Other than that - going to the beach, the gym, museums, concerts, or just traveling to somewhere I haven’t been before - ideally all done with my best mates. I also enjoy building meaningful connections with new and interesting people to learn about different cultures, backgrounds, perspectives, and form mutually-beneficial relationships.
Queued up: The Skimm, New York Times, Twitter, LinkedIn, and ET the motivational speaker podcast to keep me fired up and ready to crush my goals
Weekend vibes: Getting my sweat on is a must, whether it’s a yoga mat, boxing class, or cross-fit (I’ll try it all!). I enjoy meditating, reading a good book, and exploring the vegan food and cool new venues in our city with a few good friends! On a super lazy day, you will catch me binge-watching a show on Netflix with the love of my life.
Queued Up: News app, Facebook, LinkedIn Learning, Books, my husband
Weekend vibes: Weekend Vibes: On the weekends, my husband and I hike, go to the beach, or watch movies and eat international or local cuisines. I like taking photos of the flowers, plants and scenery in each of our hikes. In my spare time, I try to learn watercolor painting and play ukulele, and I watch tutorials online and read some resources to keep me up to date.
Queued up: Since I tend to work over the weekend, if it's Sunday, I most definitely have football on all day! My Starbucks app keeps me fueled, and last but not least, Spotify! I can not get through a workday without turning it on!
Weekend vibes: When I'm not working, I enjoy playing basketball, watching football and hanging out with my son, when he actually lets me (teenagers, right?). I also enjoy binge-watching Survivor (and working on my next application video) and all of the ``Housewives.`` I love traveling but also love hanging out with my three dogs and cat at home in Colorado.
Queued up: Twitter, LinkedIn, and The New York Times are a must for me to stay updated. I also find myself reaching for my Spotify app to keep me going during long days.
Weekend vibes: I love spending my free time enjoying sunny San Diego! My ideal weekend vibes include hiking, finding a great happy hour, or enjoying the beach. For more low-key weekends, you can find me cuddled up with my cat, Lola.
Certifications: Google Analytics, Hubspot's Content Marketing, Hootsuite Social Media Marketing
Queued up: Rise Podcast, Supersoul Podcast (and anything Oprah), Linkedin, NY Times, CNN, and I follow Cheryl Strayed and Brené Brown for inspiration.
Weekend vibes: My ideal weekend consists of BBQing, swimming, hiking, and exploring our city with my husband and two adventurous boys!