Team.

We are content marketers and relationship builders who are relentless in the pursuit of starting meaningful conversations online.

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Jules Taggart

Founder + Principal Strategist

Go-to resources: Content Marketing Institute, Mary Meeker’s Internet Trends Report, Kissmetrics, Moz Blog, New York Times

Queued up: The Skimm, James Clear, The Adaway Group, Every Level Leads

Weekend vibes: Running, hiking, riding motorcycles with my husband Jeff, and exploring the great outdoors with my daughters, Olympia and Helena

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Tory Patterson

Director of Operations & Client Care

Go-to resource: Advertising Age, Adweek, Content Marketing Institute, DM News, Forbes, and Fast Company

Queued up: LinkedIn/Facebook/Instagram and TED Talks

Weekend vibes: When I’m not working, I love to spend time with my family. My husband and I love walking our two furbabies, Diesel and Rudi, in Balboa Park and visiting different Farmer’s Markets in San Diego. I am very into astrology and as a Cancer love to invest time and energy into my home. My hobbies include home decorating/interior design and even create front door wreaths in my spare time.

Jasmyne Adams

Digital Marketing Strategist

Go-to resource: My go-to readings include Contagious by Jonah Berger, Traction by Gabriel Weinberg, and Start With Why, by Simon Sinek.

Queued up: I always keep Twitter and Reddit queued up to keep up to date with all current events! The ``/marketing`` Reddit has a wealth of info for marketers of all varieties. My favorite podcasts to listen to for marketing inspiration include The Small Business Big Marketing podcast, as well as The Under the Influence podcast. YouTube is also a great tool to grab some quick and easy marketing tips - one of my favorites is Neil Patel’s channel as well as blog.

Weekend vibes: I spend my weekends working on my vintage upcycled clothing business, DJing for friends, and attending any open mics & concerts I can find! Also, hanging out with my pup - Mysta!

Certifications: Certificate of Mastery in Digital Behavior Change

Glaucia Midgett

SEO Strategist

Go-to resource: Kissmetrics, The Moz Blog, and The Neil Patel Blog

Queued up: LinkedIn is always queued up for me!

Weekend Vibes: Riding my bike by the bay, spinning classes, traveling with my husband Brandon, and exploring the best happy hours and restaurants in town.

Certifications: Google Analytics, Google ADwords, Yoast SEO

Natasha Bell Wayward Kind

Natasha Bell

Copywriter

Go-to resource: Neil Patel’s blog, Ben Settle’s email newsletters, and Present Shock by Douglas Rushkoff

Queued up: LinkedIn, and Reddit’s Copywriting and Digital Marketing forums. My favorite podcasts are the SEO podcast, The C Method, and Masters of Scale/How I Built This (I love listening to the stories behind businesses!).

Weekend vibes: On the weekends, you can usually find me at an art reception at one of our city’s local galleries or breweries (usually near one of my pieces). I love carving linocuts, writing poetry, and cooking plant-based meals. My husband and I also enjoy hiking together and building our cat, Benjy, cardboard box forts to play in.

Certifications: Google Analytics, Google Ads Search

Justin Erickson Wayward Kind 419x419

Justin Erickson

Website Design & Development

Go-to resource: Print Magazine, Communication Arts, How Design, Computer Arts, YouTube, AIGA

Queued Up: Instagram, Facebook, LinkedIn, YouTube, The Futur, The Deeply Graphic Design Cast

Weekend Vibes: Rehearsing with my band, going to the beach or hiking, going to concerts, reading, working out, or doing Brazilian Jiu-Jitsu

Cory Young

SEO Strategy

Go-to resource: To keep up with the current news in the industry, I'll read Digital Marketing Blogs like Search Engine Land, Search Engine Journal and Kissmetrics. When I'm trying to go in-depth on specific tactics and techniques, I find that reading digital marketing consultants' and agencies' blogs to understand what works and what hasn't in the “real world.”

Queued up: Twitter is always always always queued up for me. People are always discussing the latest trends and happenings in the industry, and you'll even get to be part of cool experiments sometimes. I once participated in an experiment by Rand Fishkin to see whether clickthrough rate really did impact organic search results...in one hour, we watched a listing move up from position #4 to #1 just by crowdsourcing clicks.

Weekend vibes: I'm a workout junkie. I love lifting weights, and in my spare time, I'm an amateur boxer, while partaking in kickboxing matches here and there. Besides that, you can catch me laying on the couch watching Investigation Discovery.

Mae Bonnaci Graphic designer

Mae Bonnaci

Graphic Designer

Go-to resource:I’m always picking the brain of other design friends. And constantly reading books or watching webinars on the latest changes to build my skillset. Once I see something I don’t know I always have the mindset of “Mae, you have to learn that!”

Queued up: Up: I always have Instagram and Facebook queued up and follow a lot of design pages to see what other designers are up to in order to stay current. I find if I see something I don’t know it’s an easy reach out to talk and learn through each other. I get a lot of inspiration from the art community in San Diego, I’m always out at open mics and art shows looking to see perspectives I haven’t seen before. Newsletters from Adobe on the latest trends and how to’s are always in my inbox.

Weekend vibes: I’m constantly on the move looking for new adventures and places to explore and experience. Whether it’s new vendors at a local farmer’s market or a hike near the ocean I love being a part of the community. You can normally always find me at any open mic performing my poetry and supporting other local artists. On my quiet days, I enjoy painting, working on new writing techniques, listening to music and just relaxing with friends.

Bill McHale

SEO Strategy

Go-to resources: When I'm trying to expand my way of thinking about SEO and its role in content strategy, I'll open up Contently's blog The Content Strategist as well as more typical SEO-focused outlets like Search Engine Land and The Moz Blog.

Queued up: YouTube! SEO is all about understanding how people talk about (and therefore search about) different topics. One of the best ways to get insight and learn special jargon or keyword phrases people might use is to watch an expert. Oh, and Google Keyword Planner to help me get the data behind all those great keywords.

Weekend vibes: Stepping away from the computer a bit and putting some practical skills I've learned (from YouTube videos...) to the test. Recently I've been working on my cooking skills, barista skills, and developing a bit of a green thumb.

Jeremy Raymond

WordPress Development

Go-to resource: Codecademy, Medium.com, Stackoverflow.com, Laracasts, WordPress.org, Reactjs.org

Queued up: I have my Google News keyed in to give me new programming news related to PHP, CSS, and Javascript from any source.

Weekend vibes: I'm an avid video gamer, coder, gym rat, and craft beer drinker.

Michael Stover

Copywriter

Michael Stover is a husband to one, father of five, grandfather, and cancer survivor. Since 2005 he has written, edited, and contributed to numerous Bible study materials, college subject matter, blogs, fiction, poetry, and nonfiction works, as well as led national training conferences on writing and speaking with attendees from 46 states. Michael holds degrees from Union University and Mid-America Baptist Theological Seminary, both in his home state of Tennessee. In addition to full-time freelance writing and editing, Michael enjoys reading, fishing, cooking, outdoor grilling, and lots of family time, especially near the ocean. He is the author of two books, both available through Amazon, and is currently working on a third.

Michelle Shepard

WordPress Design & Development

Go-to resource: I frequently turn to Dribbble, Muzli, Codecademy, CodePen, and conferences/seminars such as Adobe MAX to build on my skillset.

Queued up: I love Invision's blog! I find it's super relevant to me as a designer. Muzli also conveniently has a chrome extension that allows me to see recent posts/inspiration every time I open a new tab—I'm constantly reading/getting inspiration from there.

Weekend vibes: As a digital nomad, I'm constantly traveling and experiencing new things/places/communities. You'll most likely catch me carrying around my Canon 5D Mark III camera, several lenses, and my DJI drone. I also love to draw and paint with watercolor and oil.