
MARKETING STRATEGY & EXECUTION FOR
PURPOSE-DRIVEN ORGANIZATIONS
We believe good companies should thrive. Our mission is to bring greater visibility to impact-driven organizations that are serving as a reliable catalyst for change.
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ABOUT
JULES TAGGART
Jules Taggart has an extensive background in marketing and communications. She founded Wayward Kind 13 years ago, where she and her San Diego-based team use their expertise in digital marketing to bring greater visibility and engagement to purpose-driven organizations.
HOW IT WORKS
We’re not a marketing agency, we’re a collective. We bring the right people together at the right time to help you bring your big vision to life.
DEFINE YOUR GOALS
CO-CREATE A STRATEGY
CURATE THE TEAM
DO THE WORK
TEST & MEASURE RESULTS
ITERATE & REPEAT



PROUD TO BE A CERTIFIED B CORP
In 2022, Wayward Kind became a certified B Corp, which means we meet the highest standards of social and environmental performance, accountability and transparency.
One of the ways we measure our impact is by championing the work of companies and organizations that are asking important questions and making significant contributions in race, class and gender equity.



















QUESTIONS OUR CLIENTS ARE ANSWERING
We bring greater visibility to purpose-driven organizations that are asking and answering important questions.






WORK IN PROGRESS
Stay updated on Work in Progress, our blog featuring companies that are making a meaningful impact with ethical marketing and share insights on how you can do the same. We never share your information or spam you.


